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Guerrilla Marketing is using time Cheap Hockey Hats , energy and imagination to market a product, business or person without spending massive amounts of hard earned profit dollars. It also has been defined as non-traditional marketing, something unusual, unexpected and designed to be noticed. Of course all marketing is designed to be notice. Its just that some isn't Cheap Hockey Hoodies , believe it or not.

There are many examples over time that have passed the guerrilla test. I will save those for another speech, article or book. For now I would like to share examples of Guerrilla Marketing in Action. I have actually seen these in just the past few months. Someone out there is using a whole lot of imagination and not spending gobs of money to market. Here we go with some examples of non-traditional marketing observed; odd places for media; unexpected messages:

Restaurant Pager

No doubt, you have been in restaurants where you have waited for a table to become available. In many restaurants they give you the big half-frisbee sized pager that blinks incessantly when your number is called. No longer are these plain blinking pagers. In the center is a full color graphic either advertising the restaurants drink special or the retail location adjacent to the restaurant; certainly unusual and probably noticed most of the time.

Gas Pump Handles

Pump gas and you have to look at the handle to secure it in the tank opening and then to execute the gas pumping process. Some genius squared off the top of the back of the handle, (the part you look at) and made a space for a 2" x 2" advertisement. Ice for 99 cents Cheap Hockey Shirts , Candy Bars two for one, Car Wash Specials, etc. are all advertised to get that gas pumping consumer to think of one more item to buy than gas.

Java Jacket

Grab a Starbucks and undoubtedly your next stop is the breath mint aisle in your local convenient store. Oh what to buy? Alas, the brand is suggested to you Cheap Hockey Jerseys , at the exact right time, right there on the java jacket, the corrugated sleeve around your coffee cup to keep you from burning your hand. I recently had this thought and I looked at the jacket only to see the brand name, Eclipse Cheap Adidas NHL Hats , advertising their newest gum flavor. Guess what I bought next? In marketing we always talk about putting your message where your target market is. This is the epitome of that.

Plastic Room Key

Most hotels have gone to the credit card like plastic room key that slides in the activator right on the door handle. I was traveling the other day and was craving a Domino's pizza. Being out of town and not having a clue as to the phone number, I wondered? I looked down at my room key and Domino's had purchased the advertising space on the room key complete with a phone number. Guess who I called? Thanks room key.

Escalator Step

I haven't seen this done but I have often thought it would make great advertising space: the front side of an up-escalator step. As you ride up, you come eye level with a step about 3 or 4 ahead of you. What a great place to put an advertisement. What a great place to charge for advertising. Lots of exposure and right where your target market is if you are in the retail business or service business in a retail location. Let me know if you see this in action. Send me a picture of it and I will send you a free copy of Guerrilla Marketing in 30 Days.

PERMISSION TO REPUBLISH: This article may be republished in newsletters and on websites provided attribution is provided to the author and it appears with the included copyright and resource box. Email notice of intent to publish is appreciated: al@ .

脙茠脝鈥櫭兟⒚⑩€毬吢∶兤捗⑩偓拧脙鈥毭偮?2005 Al Lautenslager

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Al Lautenslager is a speaker, author Cheap Adidas NHL Hoodies , business owner, consultant, a certified guerrilla marketing coach who helps businesses and professionals increase their revenue through focused marketing and an increased client base. He is the bestselling co-author of Guerrilla Marketing in 30 Days and a featured business coach for . He can be contacted at al@ or through his website,
Features of the iOS 6 App Store Technology Articles | February 8 Cheap Adidas NHL Shirts , 2013
The App Store has always been very popular among iOS mobile application users because of the superior techniques Apple editors use for selection of the software to be uploaded to this marketplace

The Apple App Store has always won recognition as one of the best marketplaces for downloading mobile applications. After the launch of the latest version of Apple?s operating system, iOS 6, the App Store has experienced one of its major overhauls. The change in the design has led to significant improvements in the features provided by the Apple App Store. The under the hood changes introduced in the redesigned version has drawn an increasing number of mobile users towards trying the added features of the iOS 6 App Store. Below is a brief review of Apple?s new creation:

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